PipeValue reads the real € value of every lead from your CRM and feeds it back to Meta, Google & LinkedIn — so the algorithms optimize for revenue, not raw form-fills.
Plugs into the stack you already run
Out of the box, Meta and Google chase whoever fills a form the cheapest. But a €50k enterprise deal and a tire-kicker look identical to the algorithm.
PipeValue sends a real revenue value back to every platform, automatically.
Connect, score, dispatch. PipeValue handles the plumbing, the tokens and the calibration loop for you.
One-click OAuth to HubSpot, Salesforce or a file import. Pick the attributes that predict value — deal size, ICP fit, lifecycle stage.
A guided scoring model turns attributes into a euro amount — P(close) × LTV, or your own rules. Simulate it before going live.
Values flow to every ad platform in real time. PipeValue compares predicted vs. realized revenue and tunes itself over time.
Every new lead is scored the moment it lands and dispatched within seconds.
Model value from any CRM field. Preset P(close)×LTV or fully custom rules.
Meta CAPI, Google Enhanced Conversions and LinkedIn — from one place.
Predicted value is checked against closed-won revenue and auto-corrected.
Tokens encrypted in a vault, per-tenant isolation, EU data residency.
See ROAS, value distribution and platform mix — not just vanity clicks.
Add a card to start your trial — no charge until day 15, cancel anytime.
Send real pipeline value to every ad platform — and watch your budget chase revenue instead of clicks.
Start your 15-day free trial →