Candidates and clients flood your forms — but fees come from the few who place. PipeValue feeds placement probability and fee value back to Google & Meta, so your budget finds the profiles that bill.
Staffing funnels drown in unqualified applications and ghost candidates. Platforms optimizing on “application submitted” buy you more of exactly that.
PipeValue scores every registration on placement odds and expected fee.
This is the vertical PipeValue was battle-tested on: a European staffing platform scoring every registration and streaming values to Google and Meta — with a measured 2.6× value lift on its top decile.
Example — staffing funnel value tiers
Value ≈ P(placement) × expected fee, per profile.
Values stream to the platforms in real time — Smart Bidding and value optimization learn who is actually worth paying for.
Skills, seniority, availability, mobility, market demand — straight from your ATS or CRM fields.
Values recalibrate on actual placements and fees, so the model tracks your market.
In staffing, speed is the fee. Values reach Google & Meta seconds after registration.
See which job campaigns still buy applications instead of placements — and what to switch.
Value by channel, job family and campaign. Know where billable candidates come from.
Validate against your placement history before sending a single value.
One-click OAuth — or drop a CSV and let the AI map it. Setup guides for every pair:
A predicted value at registration — skills × availability × market demand — so the platforms learn instantly. As placements close, the calibration loop corrects the model against actual fees.
Both. Perm models value on expected fee; temp/contracting on expected margin over assignment duration. You can run separate value models per business line.
If your ATS syncs to HubSpot, Salesforce or Pipedrive, connect that. Otherwise, start with a CSV export — the AI maps it in one click — while we add more sources.
The model is proven on 200,000+ staffing leads. Plug in yours and watch the budget move to profiles that bill.
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